Different kinds of leads
Let’s discuss your three different kinds of leads, and where Call Motivated Sellers can be of assistance.
Cold Leads
Cold leads are what your cold calling services professional starts with on their quest to find your new customers to close. These customers have not been contacted before about your company, so there is no known interest beforehand. What we do have is a pre-defined demographic that identified them from the search for potential candidates. This demographic is usually segmented by location, certain distressed property type, or equity level, that might start to qualify them as a possible lead.
Warm Leads
Warm leads are usually taken by the sales team, for these candidates have already shown an interest in what your company provides. They may have completed a contact form online, signed up for a newsletter, or they’re following you on social media, thanks to your marketing team, or may have come as a referral from another customer. Either way, they are miles ahead of the candidates your cold calling services is taking, so your closers can run with them.
Qualified Leads
Qualified leads are the ultimate goal that Call Motivated Sellers is working on for you. Qualified leads fit within the parameters of your criteria. Call Motivated Sellers works your sales and marketing teams to find those distinguishing details that will make a random lead into a vetted candidate for your sales team to close. A gifted talker engages that contact into a meaningful conversation, discussing their current situation or desires, gathering knowledge about them quickly as part of their vetting process. That gifted talker is perfect for our cold calling services, and perfect for fishing out the right candidates for your sales team to direct their focus.